Life + StyleHeleana Genausinspiration, sophia lorenComment

Sophia Loren on Faith

Life + StyleHeleana Genausinspiration, sophia lorenComment
Sophia Loren on Faith
"Faith, faith... It almost sounds like a password. In time I learned that the real challenge in our job, and maybe not just in ours, lies in transforming other people's faith in us into self-confidence, self-esteem, a belief in ourselves and our abilities. That's where the experience begins, the moment you start believing in yourself, and you treasure both your successes and your mistakes."

- Sophia Loren 

Taken from her memoirs Yesterday, Today, Tomorrow: My Life

Heleana is a force of nature. The founder of In Venus Veritas and The Petrolette, and a co-founder of Rising Sun Workshop. Heleana shares her love of vintage cars, riding motorcycles, and (not-so-secretly) dreams of flying planes and piloting a riva aquariva (a la Sophia Loren) very fast through the canals of Venice. Supportive and connected, community is her lifeblood, and she is as real as they come.

Petrolettes, Life + Style, Opinion, MotorcyclesHeleana Genausmotorcycles, cars, freedom machine, courageComment

The [Real] Freedom Machine

The real story behind the portrait series of Petrolettes, and if I’m honest the real intention behind In Venus Veritas, is the showcase of courage. Any woman who steps into a world that clearly is more appealing (and therefore popular) amongst the opposite sex, who listens to that little voice in their heads that says “go for it”  or more importantly ignores the one that says “don’t”, has got a story to share.

Petrolettes, Life + Style, Opinion, MotorcyclesHeleana Genausmotorcycles, cars, freedom machine, courageComment
The [Real] Freedom Machine
Petrolettes, Motorcycle Gear, Life + Style, Opinion, MotorcyclesHeleana Genausmotorcycles, leather, gear, opinionComment

A Second Skin

How much gear you wear and under what circumstances is always hotly debated amongst riders. Really it should be a no-brainer to always wear protective gear given how vulnerable we are on the road, however is it really a bad thing to care about how you look? 

Petrolettes, Motorcycle Gear, Life + Style, Opinion, MotorcyclesHeleana Genausmotorcycles, leather, gear, opinionComment
A Second Skin
The Threshold, Petrolettes, Life + Style, OpinionHeleana Genausriding, meets, advice, women, motorcyclesComment

PLAYING DUMB: Just Ask!

We’ve all been in those situations where we either try sound like we know-our-shit or default to playing dumb. Entering the gasoline scene can be daunting, especially if you haven't got a knowledgable friend to navigate conversations with. However the ego that surrounds gasoline culture is problematic for community building.

The Threshold, Petrolettes, Life + Style, OpinionHeleana Genausriding, meets, advice, women, motorcyclesComment
PLAYING DUMB: Just Ask!
Cars, Petrolettes, Life + Style, DriversHeleana GenausMercedes-Benz, 230, vintage cars, driving, coming-of-ageComment

It's Not Rational

While it is totally rational to think I could have bought a reliable late 90’s holden for the same price and it would have air conditioning, electrics working, be fuel efficient etc etc… the real rational question to ask is… does it make me smile? Meet my new drive (and love) 1971 Mercedes-Benz 230.

Cars, Petrolettes, Life + Style, DriversHeleana GenausMercedes-Benz, 230, vintage cars, driving, coming-of-ageComment
It's Not Rational